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OINK! is a PIGGYBANK brand which reaches
an audience of up to 1.2 million targeted
children aged 7 to 12 years, each month.
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Welcome to OINK! and the wonderful world of PIGGYBANK.
OINK! is the first and only national business newspaper for kids aged 7 to 12. And it's pink... just like the Financial Times.
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OINK! WHAT'S IT ABOUT?
Now in its 4th year, OINK! is read by up to 600,000 children and comes out monthly. OINK! is all about MONEY MATTERS FOR KIDS, dealing with the money issues in a fun, off the wall way children understand and can relate to. So we have features about music, and films and games just as much as we write about inflation and bank interest and even tax! |
OINK! SPONSORS
OINK! is always entertaining and aspirational and its unique style has attracted a large number of high profile sponsors, including
the Bank of England,
Honda, Google and Disney. |
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OINK! PAGES
Also high profile is OINK!'s Celebrity Savers who have graced the front page: from Prince William to Britney Spears to Girls Aloud - every month OINK! has another famous Saver the kids can relate to. |
OINK! INNOVATES
OINK! was FIRST with its Celebrity Saver feature and also first to start a Careers Corner: young children have an appetite to know and understand what jobs they could do in later life and how to start preparing for them. They also like to communicate back, and our OI! column - where kids have they're say - provides our readers with that opportunity. |
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OINK! DELIVERS
OINK! is available FREE to all children. It's distributed FREE to schools and libraries, sports academies, football clubs and shopping malls. And we've just arranged for a yearly supply of 1/2 million copies of OINK! to be available through Hamleys Toy Store in London's Regent Street. |
OINK! EDUCATION
OINK! has become a valuable literacy resource to and among schools and libraries. It has supported the National Literacy Trust's Reading Is Fundamental initiatives and has recently been awarded its "READ ON" badge, in recognition of its contribution and commitment to encourage and promote reading. We have developed an online resource library of fast fun facts and important money matter issues and articles which may be freely accessed by kids, parents and teachers. |
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OINK! on Air!
Adding to the printed fun in OINK! is our weekly radio show, OINK! on Air! Broadcast every Sunday morning at 10 am on Fun Radio, we chat about Money Matters for Kids. Listeners can send in their business or money related questions, listen to celebrity chats and interviews, loads of Fast Fun Facts and enter the Pig Quiz to win great prizes... The show is hosted by Leigh Purves together with our Ed Pig (Ernest Henry) taking the questions.
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There's more to come from OINK! and Piggybank, so keep visiting.... and let us know what you think about us!

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OINK! PRESS RELEASES! OINK! PRESS RELEASES!
Hi From The Sty!
Piggybank®Television™ has joined forces with The Business Channel to bring money matters for kids™ to a new generation of City savvy savers and traders.
OINK! - the business newspaper for children delivered across the country free to schools and children aged 7 to 12 and now in its 7th year, is producing a television version of the newspaper - OINK! on Air - to be broadcast each day on Piggybank®Television™ on The Business Channel.
OINK! on Air was originally broadcast successfully on Capital Disney Radio for four years, and continues online. The television show will follow the same format as radio, with the addition of phone ins, interaction and loads of visuals and fast, fun facts and action about money, the City, the High Street and the Economy! And, of course, there will be the latest breaking news from the Piggybank®Fantasy Stock Exchange™ the stock exchange for kids, supported by the London Stock Exchange with the FT, Hamleys, ICICI Bank and The Securities & Exchange Institute. With thousands of kids playing ‘trading’ every day, and enthusiastic support from schools, parents and teachers, the show will be a compelling part of childrens daily lives.
OINK! on Air guests will include Celebrity Savers™, a long established favourite with OINK! Readers and listeners as well as some of the country’s leading movers and shakers in the world of commerce, retail, banking, industry and The City! They’ll be explaining how the world of money works – and boy do we all need to know that right now! Other features will include Careers Corner™; OI!™ (vox pop); Trendy Treats™ - best buys and best deals from around the country.
OINK! on Air will be broadcast twice daily: 4.30pm to 5.30pm each weekday afternoon, with a repeat the following morning at 6.30am to 7.30am. The shows will be hosted, as with the radio programs, by celebrity journalist and news editor of More, Leigh Purves, and Ernest Henry, editor of OINK!
OINK! on Air will be produced daily at Playout 247 studios in London.
The Business Channel is on Sky Channel 547.
Launched in November 2006, free-to-air, The Business Channel is designed specifically for the broader business market of successful and aspiring entrepreneurs. With an audience of around a million a month, the channel targets high net worth individuals, the business consumer - young and old – and business people who want to be in the know.
The Business Channel covers all aspects of business – from the biographies of the great, the good, and the not so good! - to education, analysis and prognosis of the business world around us with a focus on Emerging Markets. Motivational, inspiring and informative – the Business Channel is a must-see for those who want more from business today and who are the backbone of the SME market. The Business Channel now welcomes the Next Generation!
For more information please contact
Press
Piggybank®Television™ on The Business Channel
Oink News Group plc
Telephone: 0870 755 0820 (General)
44+208 994 0272 (International)
Email: eh@oinknewsgroupplc.com
Or call up Ed. Pig at 07801 242 295 and have a chat!
Bye From The Sty! |
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Hi From The Sty!
OINK! - the business newspaper for kids aged 7 to 12 now in its 7th year of publication – is expanding its mission to bring money matters for kids™. The acclaimed newspaper is taking its off-the-wall, colourful and highly successful format onto television through OINK! on Air.
OINK! on Air was originally broadcast successfully on Capital Disney Radio for four years, and continues online. The television show will follow the same format as radio, with the addition of phone ins, interaction and loads of visuals and fast, fun facts and action about money, the City, what’s going on in the Money Centres around the World, the High Street and the Economy! And, of course, there will be the latest breaking news from the Piggybank®Fantasy Stock Exchange™ the stock exchange for kids, supported by the London Stock Exchange with the Financial Times, Hamleys, ICICI Bank and The Securities & Exchange Institute.
Piggybank®Television™ has agreed with new, international television network Motion Network Television to broadcast OINK! on Air to its affiliate stations around the world. Motion Network Television is part of Motion Network Holdings. Piggybank®Television™ is scheduled to start broadcasting on selected Motion Network stations during November 2008.
Piggybank® Television™ has been set up by the OINK! Team to handle the broadcast side of the existing publishing business. Piggybank®Television™ also includes as one of its shareholders the long established television transmission and studio facilities business Playout 247, based in central London and from where the “STY TV” operation will run.
OINK! on Air guests will include Celebrity Savers™, a long established favourite with OINK! Readers and listeners as well as some of the country’s leading movers and shakers in the world of commerce, retail, banking, industry and The City! They’ll be explaining how the world of money works – and boy do we all need to know that right now! Other features will include Careers Corner™; OI!™ (vox pop); Trendy Treats™ - best buys and best deals with comparisons from various countries.
OINK! on Air will be broadcast twice daily: 4.30pm to 5.30pm each weekday afternoon, with a repeat the following morning at 6.30am to 7.30am. The shows will be hosted, as with the radio programs, by celebrity journalist and news editor of More, Leigh Purves, and Ernest Henry, editor of OINK!
For more information please contact
Press
Piggybank®Television™ on The Business Channel
Oink News Group plc
Telephone: 0870 755 0820 (General)
44+208 994 0272 (International)
Email: eh@oinknewsgroupplc.com
Or call up Ed. Pig at 07801 242 295 and have a chat!
Motion Network Holdings plc is a publicly traded company, listed on the Xetra Exchange in Frankfurt and Stuttgart (“HORA”)
Bye From The Sty! |
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